About
W Talent Manufacturing are proud to be partnering with a leading UK manufacturing organisation in the search for an experienced Head of Sales. This is an exciting strategic role responsible for driving growth and a clear commercial strategy for the business. This individual must come from the Flue, Chimney or Stove industry used to engaging with various independent retailers.
Role Overview
We are looking for a commercially driven Head of Sales to lead our sales strategy, manage key customer relationships, and drive business growth across the UK market. This hybrid role combines strategic leadership with hands-on key account management, ideal for a sales professional who thrives in a technically-led environment and is passionate about delivering customer value.
Key Responsibilities
Sales Leadership
- Lead and develop the UK sales function in alignment with the wider business strategic goals.
- Define and implement sales plans, forecasts, and performance targets to deliver revenue growth.
- Analyse market trends and customer data to inform pricing, product positioning, and business development initiatives.
- Work closely with product development and marketing teams to align sales efforts with new product launches and promotional campaigns.
- Provide regular sales reports and performance analysis to the senior leadership team.
Key Account Management
- Build and maintain strong relationships with key customers, including national wholesalers/retailers, OEMs, contractors, and large installation firms.
- Act as the primary contact for top-tier accounts, providing technical guidance and commercial support.
- Understand customers' current and future needs to influence product roadmap and service delivery.
- Handle complex commercial negotiations, contract management, and long-term framework agreements.
Customer Development
- Identify and convert new business opportunities across target sectors, including flues, chimney and stoves.
- Respond to customer enquiries and RFQs, working cross-functionally to provide tailored technical and commercial proposals.
- Represent the businesses at customer meetings, trade shows, and industry events to promote the brand and build pipeline opportunities.
Collaboration & Influence
- Liaise closely with internal departments including technical, customer service, operations, and purchasing to ensure customer satisfaction.
- Collaborate with European counterparts to share market intelligence and align sales strategy with global initiatives.
- Maintain a deep understanding of industry regulations, product standards, and competitor activity to inform strategic decision-making.
Qualifications and Experience
- Proven experience in a senior sales or key account management role, ideally within Flues, Stoves or Chimneys.
- Strong understanding of the UK heating, flue, chimney or stove market, including key players and distribution models.
- Demonstrable success in developing strategic customer relationships and achieving sales targets.
- Ability to interpret technical specifications and present value-based product solutions.
- Excellent communication, negotiation, and stakeholder management skills.
- UK driving licence and willingness to travel regularly across the UK.
What We Offer
- Basic salary of £60,000
- Company car or car allowance
- Annual performance-related bonus
- Pension scheme and company benefits
- Ongoing training and career development opportunities
- A collaborative and innovative company culture